Launch includes test rides at both Outdoor Demo 2008 on September 22 & 23 and at the "Bicycles-As-Transportation" event with Ed Begley, Jr. at the Springs Preserve on Thursday evening, September 25

September 17, 2008 - Chatsworth, CA - Currie Technologies, the North American leader in hybrid electric bicycle innovation and sales, will launch their new and improved line of IZIP hybrid electric bicycles at the 2008 Interbike convention in Las Vegas September 24-26 at the Sands Convention Center in booth number 3017.

Among the twelve IZIP models is the top rated Express which is powered by the all new Currie EVO Drive system, a dual drive planetary system that seamlessly blends muscle and electric power, creating an unprecedented hybrid electric bicycle with extremely high power, range and speed. The IZIP Express will outdistance, outrun and outperform any other hybrid electric bike on the market making the bike a practical alternative to gas-powered vehicles.

Currie also introduces three new models equipped with TMM4, torque measurement technology with proprietary electronic control systems for the ultimate performance and styling. Each of the three TMM models utilizes standard high quality bicycle drive train components for simplicity and serviceability.

Advanced Lithium-Ion battery technologies are available across the entire product range: Upgradable rack mount packs to replace heavy SLA battery packs. Compact and easily removable rack top packs. And compact integrated in-tube packs. Lithium-Ion batteries offer superior energy density and are only one-third the weight of SLA type batteries. They also offer superior cycle life with three times the life of SLA type battery packs.

Ed Begley, Jr. will join the IZIP team and special guests at the Springs Preserve in Las Vegas on Thursday evening, September 25th from 5 to 7 p.m., for test rides on the entire range of new IZIP models. Begley, a long-time supporter of bike riding for transportation and environmental impact, will use the beautiful Springs Preserve venue to demonstrate the effectiveness of hybrid electric bicycles. He will then participate in a discussion about the importance of Bicycles-as-Transportation with Las Vegas city officials such as Councilwomen, Lois Tarkanian, Dan Hyde, the Executive Director of Greater Las Vegas Clean Cities Coalition and Tim Rowe, the chair of the Governor of Nevada's bicycle board.

"The single most important thing each of us can do to save money and help the environment is to get out of our cars - if just for a few days a month," Begley says. "Hybrid electric bicycles - bicycles that have an electric assist motor that helps move the bike forward in addition to human pedal power - are the perfect solution for cities like Las Vegas. This type of electric assist bicycle really lessens the work the rider has to do, becoming a perfect transportation solution, especially during the summer heat or having to ride uphill." Following his presentation, Begley will be available at the Currie Technologies tent for photos and autographs. For additional information and directions, visit http://www.springspreserve.org/html/home.html.

"Currie Technologies' relationship with Ed Begley, Jr. underscores our company's commitment to reducing carbon emissions through bicycling-as-transportation" said Currie president Larry Pizzi. "Bicycles have always been a recreation and fitness activity, but we want to encourage non-cycling enthusiasts to consider hybrid electric bicycles as a green transportation alternative. The range of IZIP hybrid electric bicycles makes that possible - and helps the overall bicycle industry grow."

About Springs Preserve
The Springs Preserve is a 180-acre national historic site that is the original oasis of Las Vegas and a beacon for a sustainable future. This cultural and historic attraction is located three miles from the Strip and offers many indoor and outdoor experiences to create a fun and educational visit for all ages. Outdoor experiences at the Preserve include 8-acres of botanical gardens, a series of walking trails leading to historical structures and a restored wetlands, live desert wildlife exhibits, a child's play area, and a 2,000-seat amphitheater. Indoor experiences include a technologically advanced learning center, over 300 state-of-the art interactive museum exhibits and an immersive theater experience. Award winning Platinum LEED architecture and water smart desert landscaping highlight the Preserve's dedication to sustainability.

About Ed Begley
When it comes to taking personal responsibility for the environment, few individuals can match the record of actor and activist Ed Begley, Jr. Known for turning up at Hollywood events on his bicycle, he has served as chairman of the Environmental Media Association and the Santa Monica Mountains Conservancy. He serves on the boards of organizations including the Thoreau Institute, the Earth Communications Office, Tree People and Friends of the Earth. His work has earned awards from numerous environmental groups including the California League of Conservation Voters, the Natural Resources Defense Council, the Coalition for Clean Air, Heal the Bay, the Santa Monica Baykeeper and the Southern California Gas Company. Currently, he is the co-star of the hit HGTV series Living with Ed, a look at the day-to-day realities of "living green" with his not so environmentalist wife, Rachelle Carson. The series has currently just finished airing its 2nd season. In June 2008, the series will move to a new home at Discovery's new network Planet Green. His new book Living Like Ed is currently available nationally from Clarkson Potter / Random House, and he continues to tour the country giving speeches about his sustainable living practices. As an actor, Begley first came to audiences' attention for his portrayal of Dr. Victor Ehrlich on the long-running hit television series St. Elsewhere, for which he received six Emmy nominations. Since then, Begley has moved easily between feature films, television and theatre projects. Begley has appeared in A Mighty Wind, the follow-up to the American Comedy Award-winning film Best In Show starring Christopher Guest, Catherine O'Hara and Eugene Levy. He can also be seen in the most recent Christopher Guest film For Your Consideration. Other feature film credits include Batman Forever, The Accidental Tourist and The In-laws. In 2008, Begley will have supporting roles in the theatrical comedy Pineapple Express starring Seth Rogan, and the HBO feature Recount starring Kevin Spacey. He is also wrapping on a new Woody Allen comedy in NYC. On television, Begley has had recurring roles on Six Feet Under and Arrested Development. He has also guest starred on such series as The West Wing and The Practice, in addition to David E. Kelly's latest show Boston Legal. Most recently, Begley was featured in Veronica Mars and CSI: Miami. In August 2008, Begley will return to prime-time network television as a series regular on the new CBS sitcom Gary Unmarried starring Jay Mohr.

About Currie Technologies
Currie Technologies is a developer, manufacturer and distributor of quality, high-performance hybrid and electric powered vehicles and personal transportation products. Currie Technologies was founded in 1998 by Dr. Malcolm R. Currie, the former chairman and CEO of Hughes Aircraft and Delco Electronics, on the conviction that electrically driven vehicles will become increasingly important for fundamental environmental and economic reasons, and that new and large international markets will emerge. Currie Technologies hold various technology patents on the Electro-Drive' Propulsion Systems, unique electric drive systems that provides superior performance and durability at a reasonable price. To learn more about Currie Technologies and its iZIP product line, please visit www.izipusa.com