Electronics Industry Veteran Provides Marketing Support for Expanded Sales Efforts
Redwood City, Calif. (June 14, 2010) - Lunera Lighting, Inc., a Silicon Valley company that designs, manufactures, and markets next-generation LED lighting, today announced the selection of Rich Warmke as Director of Strategic Marketing. Warmke, in the newly created position, will provide guidance for the sales and marketing efforts for Lunera's commercial LED lighting fixtures.
"Rich Warmke is an asset to our marketing team. His highly successful track record, plus his depth of sales and marketing knowledge in the electronics marketplace will help us position Lunera and its products as the next generation of digital lighting for commercial applications," stated Michael Lesyna, CEO of Lunera Lighting.
Warmke brings over 15 years of successful marketing and technical sales experience to Lunera. He has worked at industry leading companies such as Acer Computers, S3 Graphics, and Rambus. During Warmke's 11-year tenure at Rambus, he earned an MBA from UC Berkeley while attending to his marketing duties. Warmke had worldwide marketing responsibility for all Rambus products, strategy, and business operations, during a period of rapid growth, during which the company's annual revenues increased from $25M to over $175M.
"I am very excited to be a part of the Lunera team. The company is uniquely positioned to take advantage of the breakthroughs in digital lighting and advanced control systems that are happening now. The marketing team will be instrumental in educating potential customers about how Lunera's lighting can dramatically impact the quality of life of its customers, while at the same time providing compelling economic and sustainability advantages," commented Rich Warmke, Lunera Director of Strategic Marketing.
Promises Kept vs. Promises Made
The lighting industry is undergoing a disruptive change in technology for the first time in over 100 years. Analysts predict that LED lighting will become the predominant light source within a few years.
Commercial building owners are open to change based on the promise of digital LED technology's: dramatic energy and maintenance savings; reduced environmental impact; and on Lunera's promise of delivering these benefits while improving the quality of light and fixture design to enhance the space for a building's occupants. Obtaining accurate information about LED lighting is key to making an educated product choice.
Lunera is committed to providing comprehensive information on LED technology, its environmental benefits plus maintenance and energy savings to help potential customers make an informed purchase decision. Corporate customers interested in making the switch to commercial LED lighting should visit the Lunera website for more information.
About Lunera Lighting
Lunera Lighting is an award-winning technology innovator leading the transformation from analog to energy-efficient digital LED lighting. Manufactured in the USA, Lunera's premium lighting fixtures are particularly attractive when seeking LEED certification, since LED lighting substantially impacts LEED points in "green" buildings. The company is also a firm believer in social and environmental responsibility and has made it part of their corporate philosophy. Visit http://www.lunera.com for more information or contact Lunera at 650-241-3875 or by email at firstname.lastname@example.org.
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