NPD Solarbuzz: Major Asia-Pacific Markets to Account for 60 Percent of Global Solar PV Demand in Second Half of 2014

Year-end surge from China to strengthen the leading position of the Asia-Pacific region

Santa Clara, Calif., September 17, 2014—The total solar photovoltaic (PV) demand from the five leading Asia Pacific (APAC) markets – China, Japan, India, Australia and Thailand – is forecast to reach 17.2 gigawatts (GW) during the second half of 2014, accounting for almost 60 percent of global solar PV demand, according to findings in the latest NPD Solarbuzz Asia Pacific Major PV Markets Quarterly report.


While solar power has been growing across the APAC region, 95 percent of the demand in 2014 is coming from the top five countries. According to Ray Lian, senior analyst at NPD Solarbuzz, "China, Japan, India, Australia and Thailand are forecast to rank in the top 10 global PV markets. China and Japan are dominating demand, with about half of all new PV capacity added this year."

Seasonally strong demand from China is responsible for the majority of share gains in the APAC region during the second half of 2014. About 80 percent of PV demand in China is forecast to come from ground-mounted projects; however, the commercial rooftop market segment is experiencing slower growth than the Chinese government had hoped for. The National Energy Administration has recently announced new policies to support development of distributed generation PV projects, especially rooftop projects.

Within Japan, the pipeline of approved PV projects stands at 59 GW; however, actual demand from Japan is forecast to exceed 5 GW in the second half of 2014, due to a range of factors including qualified land resource, financing and grid connectivity. "Falling PV system costs, together with high feed-in tariff rates, continue to provide attractive PV project economics within the Japanese PV market," according to Holly Hu, analyst at NPD Solarbuzz. "While the Japanese government reviews the progress of the approved project pipeline, PV installations will continue to accelerate quickly, during the next few quarters."

While demand growth in China and Japan is strong, India, Australia and Thailand are experiencing greater challenges. "The Indian government recently opened the bidding process for PV projects, under the country's National Solar Mission Phase II Batch II; however, policy uncertainties have delayed solar PV demand in India for the past six months," Hu said. "On a positive note, the Indian government recently avoided potential problems that may have arisen if anti-dumping duties had been imposed on imported Chinese silicon-based PV modules."

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