The Texas Grid: Superhighway or Farm-to-Market Road?

Texas Renewables 2014 Conference

DALLAS, Oct. 14, 2014 -- Is Texas' electricity grid the

21st century superhighway needed to transport electrons "harvested"
on rural wind farms to growing urban markets? What are the grid impacts of
rooftop solar installations that add electrons at sunny times but not at
night? Can the grid be managed to accommodate the unique Texas cocktail of
electrons generated by the sun, the wind and natural gas?

These are among the critical issues that will be addressed at the Texas
Renewables 2014 Conference, "Shaping Texas' Evolving Energy Markets,"
to be held Nov. 3-6 at the Dallas Sheraton Hotel. This will be the 30th
anniversary meeting of the Texas Renewable Energy Industries Assoc.
(TREIA), the only industry association that represents the broad spectrum of
renewables - solar, wind, biofuels, and geothermal.

"Renewable electricity isn't just about generating electrons from affordable
solar and wind technologies," stated Hala Ballouz, President of Electric
Power Engineers and TREIA president. "Those electrons need to reach the
market reliably, efficiently and affordably. The grid must be a
superhighway, not a farm-to-market road. Electrons generated when the sun is
shining or the wind is blowing also must somehow be stored for later use.
Energy storage is an emerging and critically important industry in Texas."

In addition, there are numerous legal, financial and institutional issues
that are pivotal in the evolution of Texas' markets for renewable energy.
These also will be explored by expert speakers and panelists in the two-day
program, Nov. 4-5.

A panel of experts will explore whether or not new utility models are needed
to capitalize on Texas' abundant solar and wind resources.
Another panel will address the future and direction of electric transmission
in Texas. Experts will examine issues related to energy storage, and others
will discuss grid integration of the "new Texas blend." Innovative financing
and marketing of distributed generation also are on the agenda.

For detailed information, visit www.texasrenewables.org. Additional
information can be obtained from Russel Smith, TREIA Executive Director, at
rsmith@treia.org.

Founded in 1984, Texas Renewable Energy Industries Association (TREIA) is a
key trade and advocacy organization headquartered in Austin, Texas. TREIA is
the oldest renewable energy non-profit trade organization in Texas whose
work promoting development of renewable resources and their wise use
celebrates thirty years as a vital voice in the industry. For more
conference information on Texas Renewables
2014 go to www.TexasRenewables.org or call 512-716-9012.

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