Solar Investments now offers U.S. consumers the largest collection of consumer-created solar reviews, the most used solar estimator tool and the largest online solar knowledge forum. Through these sites the company helps educate consumers about solar and connects with local solar installers and developers.
Lakewood, CO July 18, 2014
Solar Investments extended its reach to an additional 1 million consumers per year who are contemplating buying solar with the purchase of SolarPanelTalk (solarpaneltalk.com). This adds to its already impressive list of solar information services, including SolarReviews (http://www.solarreviews.com), the U.S.'s largest database of solar service and equipment reviews and Solar-Estimate (http://www.solar-estimate.org), which hosts the U.S.'s leading online consumer-friendly solar calculator.
With the acquisition of SolarPanelTalk, Solar Investment's online portfolio attracts more than 2 million unique visitors annually. Each site caters to the needs of consumers interested in going solar in a different manner. As a trio they are easily the market leaders in information about solar services and equipment. They inform the consumer about each solar installers' reputation, the average price of installed systems near the consumers, how much solar they need, how much the system will cost and whether or not solar will lead to immediate or long-term electric bill savings. The sites also inform consumers about available rebates and incentives, from local to federal offers.
The variety of services and sites allows Solar Investments to generate a high number of organic leads for installers that partner with the company.
Solar Investments Chairman Andrew Sendy said, "The information we provide about solar power, solar installers and equipment to consumers is provided by consumers who have already gone solar." He added, "Our organic lead generation methods mean that consumers and installers that initiate a relationship through one of our sites do so in a manner and method of their choosing. This results in higher levels of satisfaction."
SolarPanelTalk is the U.S.'s leading forum for home and business owners interested in going solar. Through the site consumers can learn more about solar systems as well as their benefits and expenses through a forum of their peers. That, combined with the services offered by Solar-Estimate and SolarReviews, helps expand the consumers' solar knowledge while moving them from a casual interest in solar power to being an active consumer searching for the best solar services available.
"The addition of SolarPanelTalk to the Solar Investments portfolio truly rounds out the consumer-centric services that the company offers," said Solar Investments President Jamie Lakes. "With the acquisition of SolarPanelTalk, Solar Investments now offers U.S. consumers the largest collection of consumer-created solar reviews, the most used solar estimator tool and the largest online solar knowledge forum. Through these sites the company helps educate consumers about solar and connects with local solar installers and developers."
Solar Investments aims to expand its market-leading positions in the consumer-centric solar information services industry. SolarPanelTalk adds to its spectrum of services by allowing the consumer to talk to peers. The company plans to redesign the site within six months to make it more accessible and friendly to users while complementing its sister sites.
"With the acquisition of SolarPanelTalk and increased use on it and its sister sites, Solar Investments anticipates consumer-generated inquiries will grow 25 percent in the coming months," Lakes said. "In addition to redesigning the forum Solar Investments is actively increasing its Pre-Screened Solar Pro program and complementary services to engage consumers and help them make educated decisions about going solar."
Solar-Estimate uses Department of Energy supported technology to show home and business owners how much energy they can produce at their location, how much they can expect in terms of solar incentives and how much a system could save them.
SolarReviews hosts the U.S.'s largest collection of independent consumer-generated reviews of the services they received from solar installers and offers Pre-Screened Solar Pro accreditation. The accreditation is a performance-based quality achievement that shows solar installers' commitment to customer satisfaction and exemplary customer service.