Paul Davis Selected as General Manager for Apricus Inc.

July 19, 2012 – Apricus, a leading designer and manufacturer of solar hot water and hydronic heating products, is pleased to announce the appointment of Paul Davis as General Manager for Apricus Inc. In his new role Mr. Davis will oversee all operations and sales for the USA, Canada and Mexico.

Previously, Mr. Davis has enjoyed a 24-year career in the construction, consulting and solar industries where he held the positions of VP of Sales and Operations, Business Owner, Regional Sales Manager and Director of Sales. He entered the solar industry in 2007 and has worked for FAFCO, Schuco Solar and Cogenra Solar where he pioneered solar thermal channel strategies for distribution and the home improvement channel.

"Apricus has a solid reputation in the North American solar thermal market and beyond," said Mr. Davis. "They have been a strong player in the solar industry for years and I look forward to building on the existing network Apricus Inc. has already developed."

Mr. Davis' arrival comes at an opportune time. In the upcoming months Apricus Inc. will introduce several new product additions. He will spearhead the launch expanding the Apricus line and providing customers with a more versatile product offering.

Paul Davis can be reached at pauldavis@apricus.com or 720-315-8201.

About Apricus

Apricus is a leading designer and manufacturer of solar hot water and hydronic heating products for residential and commercial use. With a rapidly growing distribution network throughout North America, offices in the USA, Australia, UK, Romania, Jordan and China, and representation in over 30 countries; their range of renewable energy products provide simple and effective solutions for families and businesses concerned about the effects of climate change and rising energy costs.