Advanced Battery Concepts LLC Enters into a Third License Agreement for its GreenSeal® Advanced Lead Battery Technology with Trojan Battery Company

Advanced Battery Concepts, a leading developer of advanced lead batteries, is proud to announce that it has agreed to license its GreenSeal® technology to Trojan Battery Company - a world leading manufacturer of deep-cycle batteries.

CLARE, Mich., May 19, 2017 /PRNewswire/ -- Advanced Battery Concepts, a leading developer of advanced lead batteries, is proud to announce that it has agreed to license its GreenSeal® technology to Trojan Battery Company - a world leading manufacturer of deep-cycle batteries.

Advanced Battery Concepts GreenSeal® technology is an environmental friendly technology that significantly reduces the lead content of a traditional lead battery, while improving battery performance by increasing cycle life, reducing weight, increasing power density, reducing recharge time, and improving reliability. In addition, GreenSeal® technology continues to utilize the efficient recycling stream already in place in the lead battery industry, ensuring that lead batteries continue to be the most recycled product in the world (99% reusable materials), unlike other battery technologies.

Trojan is a pioneer in the development of battery technology and supplies global markets spanning applications for golf and utility vehicles, renewable energy, transportation, floor machines, aerial work platforms, oil/gas, marine, and recreational vehicles. Trojan's operations include four U.S. manufacturing plants in California and Georgia, three advanced research and development centers and worldwide distribution in more than 120 countries.

Trojan Battery Company becomes Advanced Battery Concepts' third licensee. Dr. Ed Shaffer, CEO and Founder of Advanced Battery Concepts commented, "We are very excited and proud that Trojan has become an Advanced Battery Concepts GreenSeal® licensee. Trojan's brand is internationally recognized for its performance, reliability, and innovation. We believe Trojan's team has the ability to not only use GreenSeal® technology in today's existing markets, but also open new markets to demonstrate Advanced Battery Concepts' technology readiness in applications such as grid storage, peak shaving and other alternative energy storage markets that to date lead batteries have not been able to penetrate.

"It is an extremely exciting time for Advanced Battery Concepts. We are currently in licensing discussion with an additional three other global lead battery producers which represent our initial targeted manufacturers, and we expect to have further announcements later in 2017."

Michael Everett, senior vice president of engineering for Trojan Battery Company commented "After considerable due diligence, we concluded that Advanced Battery Concepts has developed an extensive suite of battery technologies that will enhance the performance and reliability of Trojan's AGM products to meet future demands, and will help to ensure that lead batteries continue to dominate many rechargeable energy storage markets. The combination of lead reduction, cleaner and simpler manufacturing operations, as well as battery performance improvements offered by GreenSeal® makes a conclusive argument for its widespread adoption."

About Advanced Battery Concepts, LLC

Advanced Battery Concepts LLC is a global battery technology development company based in Michigan, USA, and is the first company to successfully design and implement a commercially viable manufacturing process for advanced, bipolar lead batteries. Advanced Battery Concepts is working with existing lead battery producers through license to realize the commercial potential of this game-changing technology as well as broaden its technology portfolio with on-going product & process research at its Battery Research & Engineering Development Center in Michigan.

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About Trojan Battery Company

Trojan Battery is the world's leading manufacturer of deep-cycle batteries and a battery technology pioneer, having built the first golf car battery in 1952. Trojan batteries provide power for a wide variety of applications that require deep-cycle battery performance, including aerial work platform, airport ground support equipment, floor cleaning machines, golf and utility vehicles, marine/RV, material handling, oil/gas and renewable energy.

Founded in 1925, the company is ISO 9001:2008 certified with operations in California and Georgia, and maintains two of the largest and most extensive research and development centers in North America, as well as one in Sligo, Ireland, dedicated to engineering new and advanced battery technology.

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